Privacy Notice

Made privacy notice for customers and users in Chile, Mexico, and the United States.

Last updated: May 2026

This Notice describes how Made collects, uses, and protects personal and operational data in providing MadeOS services. It applies to all Customers in Chile, Mexico, and the United States.

01Responsible Entity and Contact

Throughout this Notice, "Made" refers to the legal entity acting as data controller or processor for the relevant jurisdiction, as identified in the applicable Order Form. The full list of Made's responsible entities (including the entity governed by Mexican law for purposes of the Federal Law on the Protection of Personal Data Held by Private Parties) is published at madeos.ai/legal/entities and incorporated by reference into this Notice.

For any matter related to this Notice or the exercise of data subject rights, contact: privacy@madeos.ai.

02Data Processing Roles (Controller / Processor)

Customer = Data Controller: Determines the purposes and means of processing data of its employees and visitors.
Made = Data Processor: Acts exclusively on the Customer's instructions, for the purposes described in this Notice.

03Data Collected

Visual Data: Video and images from industrial cameras for anomaly detection and quality control. May incidentally contain images of persons present in the industrial area.
Telemetry and Sensors: PLC readings, temperature, vibration, pressure, and other machine operational parameters.
Administrative Data: Name, role, email, and phone of the primary contact and platform administrator.
Usage Data: Access logs, dashboard actions, and configurations.
API Access Data: For Customers using MadeOS via REST API, Made processes API credentials (hashed), request and response logs, IP addresses of API callers, request metadata (timestamps, endpoints, parameters), and rate-limit counters. API request payloads are processed ephemerally and not retained beyond what is required for audit, security, and SLA monitoring.
Messaging Data: For Customers enabling Industrial Agent delivery via WhatsApp or SMS, Made processes end-user (employee) phone numbers, message content sent and received, delivery status, read receipts (where supported by the platform), and opt-in / opt-out timestamps. Phone numbers and conversation history are processed only with prior end-user consent obtained by the Customer.
Important: MadeOS is not designed for biometric identification. Incidental images of persons are processed exclusively for the described industrial purposes and are subject to anonymization within the processing workflow.

04Purposes of Processing

Primary purposes (necessary for service delivery):

Real-time detection of quality defects and microstops on production lines.
Predictive alerts and machine failure diagnosis based on telemetry.
Workflow automation and AI-assisted SOP generation.
Security and authentication notifications for platform access, including identity verification and risk-activity alerts.
Conversational delivery of Industrial Agent alerts, prescriptions, and follow-ups via WhatsApp, SMS, and equivalent channels enabled by Customer. This purpose requires prior explicit consent obtained from end-users (employees) by the Customer and is conditioned on Customer's ability to provide an accessible opt-out mechanism.
Delivery of critical platform-event notifications, operational incidents, and escalations requiring immediate action.
Digital Twin construction and maintenance.
Billing and commercial management.

Secondary purposes (non-conditioning of service):

Training and improving AI models in strictly anonymized and aggregated format (see Clause 5).
Sector-level statistical performance analysis without identifying specific Customers.

05AI Model Training

The Customer grants Made an irrevocable and perpetual license to use telemetry and operational data under the following strict conditions:

Exclusively in anonymized and aggregated format, with no possibility of re-identification or disclosure of trade secrets.
Exclusive purpose: training and improving Made's AI models.
Data will not be shared with third parties for AI training outside the Made corporate group.

06Data Transfer and Subprocessing

Made may subcontract processing to trusted subprocessors subject to equivalent confidentiality and security obligations. Categories include:

Cloud Infrastructure Providers: for hosting, storage, and compute (e.g., AWS, Cloudflare).
Messaging Platforms: Meta Platforms, Inc. (WhatsApp Business API) and SMS aggregators selected based on the Customer's geographic routing. Messages and phone numbers processed through these channels may be stored on Meta's infrastructure (primarily United States and Ireland) and on aggregator infrastructure outside the Customer's jurisdiction.
Authentication and Security Providers: for identity verification, fraud prevention, and access monitoring.

Made does not sell or transfer personal data to third parties for purposes outside this Notice. The current subprocessor list is published at madeos.ai/legal/subprocessors and is updated when subprocessors change. International transfers comply with recognized legal mechanisms in each jurisdiction (see Clause 14).

07Data Retention

Operational data and images are retained during the contract term and a maximum of 90 additional days for audit and closure. Administrative data is retained for the minimum period required by applicable tax and commercial legislation.

08Rights of Data Subjects

Exercisable by contacting privacy@madeos.ai. As Customer is the Controller, Customer is responsible for addressing and responding to rights requests. Made, as Processor, will reasonably assist Customer to comply within applicable legal timeframes.

Access: Learn what personal data Made processes.
Rectification: Correct inaccurate or incomplete data.
Erasure: Request deletion when there is no legal basis for processing.
Objection: Object to processing for secondary purposes.
Portability: Receive data in structured format (where applicable by law).
Restriction: Request restriction of processing where provided by law.

09Jurisdiction-Specific Provisions

πŸ‡²πŸ‡½ Mexico - LFPDPPP
The Customer assumes the obligation to obtain express written consent for incidental biometric data capture, in compliance with the LFPDPPP and its Regulations.
To exercise ARCO rights, contact privacy@madeos.ai with official ID. Made responds within 20 business days.
Made maintains security measures consistent with applicable law and guidance issued by the competent authority.
πŸ‡¨πŸ‡± Chile - Laws No. 19,628 and No. 21,719
The Customer declares that video surveillance is aligned with the Chilean Labor Directorate's doctrine for use exclusively in industrial safety and technical process control.
The Customer warrants having disclosed this in the company's Internal Regulations and notified workers per the Labor Code.
Made will adapt its practices to Law No. 21,719 within the statutory deadlines.
πŸ‡ΊπŸ‡Έ United States - CCPA / CPRA
Do Not Sell: Made does not sell or share personal information. We operate as a Service Provider, retaining data only for the business purposes described.
California residents may exercise their CPRA rights by contacting privacy@madeos.ai.
Made does not discriminate against data subjects who exercise their privacy rights.

10Data Security

Made implements encryption in transit (TLS 1.2+) and at rest, role-based access controls, continuous monitoring, and incident response plans. In the event of a breach affecting personal data, Made will notify the Customer within 72 hours of detection.

11Customer Obligations as Data Controller

Having obtained necessary consents from personnel for industrial video surveillance and, where applicable, for biometric data processing.
Having installed and maintaining required video surveillance signage per applicable law.
Where messaging channels (WhatsApp / SMS) are enabled, having obtained explicit, documented consent from each end-user (employee) prior to enrollment, and providing an accessible opt-out mechanism in compliance with applicable law (including the LFPDPPP in Mexico, Ley 21.719 in Chile, and TCPA / equivalent regulations in the United States).
Indemnifying and holding Made harmless from any claim arising from breach of these obligations.

12Changes to This Notice

Updates will be published at madeos.ai/legal. For material changes involving new processing purposes, Made will obtain the Customer's consent in accordance with applicable law.

13Legal Bases and Made's Role

13.1 Legal Bases: Made processes personal data only to (a) perform the contract and provide the Services, (b) comply with legal obligations, and (c) secondary purposes only where permitted by applicable law and, where required, with Customer or data-subject consent.
13.2 Made as Processor: Made acts as a Processor under Customer's documented instructions. Customer is the Controller for data of its employees, contractors, and visitors.

14International Transfers and Safeguards

14.1 Transfers: Data may be transferred to and processed in countries other than the Customer's, consistent with service operation. Recurring transfer destinations include: (a) cloud infrastructure providers in the United States and the European Union for hosting and compute; (b) Meta Platforms, Inc. infrastructure in the United States and Ireland for delivery of WhatsApp Business API messages; and (c) SMS aggregators in jurisdictions determined by the Customer's geographic routing.
14.2 Mechanisms: Where required by law, Made will implement recognized safeguards for international transfers, such as standard contractual clauses (EU SCCs), the Mexican Standard Contractual Clauses model under the LFPDPPP, or other valid instruments under the applicable jurisdiction. Customers may request a copy of executed transfer instruments at privacy@madeos.ai.

15Retention, Deletion and Return

15.1 Retention: The retention periods in Clause 07 apply unless law requires longer retention or Customer requests earlier deletion where permissible.
15.2 Deletion and Return: Upon Customer request and subject to reasonable legal and technical limitations, Made will delete or return personal data processed as Processor upon contract end, pursuant to the DPA.

16CCPA/CPRA Transparency and No Sale

16.1 No Sale or Sharing: Made does not sell personal information or share it for cross-context behavioral advertising.
16.2 California Rights: California residents may request access, deletion, correction, and limitation of use of sensitive personal information where applicable via privacy@madeos.ai. Made may require reasonable verification and will accommodate authorized agents as required by law.
16.3 Categories and Purposes: Made processes the categories described in Clause 03 for the purposes described in Clause 04 and retains data per Clause 07.

// Privacy Contact

Rights, inquiries, and complaints: privacy@madeos.ai